Monday, May 3, 2010

The Brain Institute


Our most recent work was the redesign of the website for The Brain Institute. We create a very organic navigation for the website using an image of brain neurons. Using just a dash of Flash for the neurons and keeping all of the navigation as roll-over behaviours allowed us to create the same feel of Flash animation but with the added benefit of Search Engines being able to crawl the entire site.

This site also features an data capture form for clients to ask for additional information.

One thing that seemed like a good idea at the time was to have audio playing with the Flash. The original version had a type of electric charge audio effect that faded in and out as the neurons passed by. However, it was quickly removed after receiving calls from customers freaked out when they heard it because they thought there was something wrong with their computer speakers or that a computer chip had just fried inside their PC.

Check out The Brain Institute

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